Search Visibility Audit

HammondCare Bookshop (shop.hammond.com.au)

Search Visibility Score
80
out of 100

With SEO Aligner: ~95/100

How Google & AI search engines see your store · 15 free rewrites every month, forever
55
Products Scanned
58
Variants
81
Images
83
Issues Found

Score Breakdown - how we calculated 80/100:

Starting score100
Missing SEO meta tags (2)−3
Missing product category (3)−2
Images missing alt text (81/81) (81)−15
Your score80/100

Your Brand Voice

We analyzed your product data to understand your brand - here's what search engines see:

Target audience:

Search Optimization: “Olive wood comfort cross 11cm”

This product had a blank or thin description. Here's what it looks like after a rewrite in your brand voice:

Current

For many, the cross is a sacred object that communicates beyond words and is a comfort to both the person with dementia and those providing care and support. These comfort crosses are handcrafted in Bethlehem out of olive wood, usually sourced from the normal pruning of branches that is part of the growing cycle. They are light, smooth and fit easily into the palm of the hand to be held or gripped comfortably.  Each cross comes in a velvet pouch with a prayer card.

Optimized for Search

Generated SEO Meta Tags Title: Description:

15 product descriptions per month - free. Forever.

SEO Aligner rewrites your catalog for Google, AI search, and shopping feeds - in your brand voice. Start with 15 free rewrites every month, no time limit.

15 products/month - free forever. Need your whole catalog? Plans from $29/mo.